This is the age of information. There is so much information being published online that getting your content shown in the search engine ranking can be a difficult task.
To get your content ranked, we have to use the techniques of SEO (Search Engine Optimization). We will talk about how AI rewording tools can help you create good quality SEO-Optimized content by fulfilling its essential elements.
But first, let’s talk about what SEO is.
What is SEO?
By SEO, we mean applying different strategies to your content to make the search engine identify its nature. This will enable the search engine to show it in the results when someone searches for a keyword relevant to it.
Optimizing your content according to the requirements of the search engine contains various factors. Some of them can be achieved with the help of AI rewording tool. In this article we will be looking into some of these factors.
But first, let’s look at what rewording is.
What is Rewording?
Often described as ‘Paraphrasing’, rewording is a procedure of re-arranging, shuffling or changing the words and structure of your content to make it:
- More readable,
- Plagiarism free.
To get a better idea of what rewording is and how it looks like when performed, here is an example:
The cow, the hen and the sheep were all drinking milk, unaware that one of them was not naturally supposed to do it.
The milk was being drunk by the hen as well as the sheep and the cow. They were unaware that one of the group was not naturally supposed to drink milk.
Rewording often includes making the following changes to the text:
- Substituting the words with suitable synonyms in your sentences.
- Changing the active voice into passive voice of your sentence is also a good way to reword the sentences.
- Breaking a complex sentence into multiple short sentences.
These changes can be made either by a human or by a software/tool. If the latter happens to be powered with artificial intelligence modules, we can refer to the process as AI rewording. And such is a referred to as an AI rewording tool. Pretty simple, right?
How AI Rewording tools Can Help in Making Your Content SEO- Friendly?
Producing high-quality content is all about using valuable ideas from experts and then merging them into your content by using your creativity.
While reading about these ideas from the internet, the author’s tone and way of addressing his audience will unconsciously rub off on you.
This will result in possible plagiarism of the content, which is not good for optimization of it.
Rewording, now, can help you reword your content in a unique way that will not only save you from committing plagiarism but also make it more unique and readable, which are the basic key points for ranking your content.
Let’s talk about these factors in detail and how you can use AI rewording tools to produce high-yielding content that has a higher chance of getting ranked in search engines.
1. Making Content Readable:
While writing something, a good writer always keeps his target audience in mind. This is because a large number of people use the internet every day. And writing according to the nature of a specific group of people that might be looking for similar information as yours can help attract more traffic.
If you write your content in a way that is difficult to read for your target audience, this will lower the ranking possibilities.
Now, readability is not something that directly tells the search engine how good your content is. It affects your ranking indirectly.
If a person reads your content and it turns out that you have successfully grabbed his attention, he will spend more time on your site increasing the dwell time.
An increase in the dwell time will automatically decrease the bounce rate of your site, as both terms are opposite to each other.
Search engines detect signals from both of these elements and judge how good your content is and where to rank it.
Let’s try to understand this phenomenon with an example;
This complex sentence….
The complications concomitant with the intricacies associated with SEO are anathema to those who have no knowledge germane to it.
Is making much more sense when reworded as….
The complications attached with the mechanics of SEO are not easy to understand for those who have no knowledge regarding it.
Although the basic idea of both sentences is the same.
This is how much of a great deal the readability factor can be. The simpler your writing is, the easier it would be for your readers to understand it.
Of course, since we’re talking about how an AI reword tool can help you in writing SEO content, we should give an example using the same. Just as we’ve altered the sentence in the example above manually, you can do the same thing far quickly if you have a reworder at hand.
Now, let’s see how a rewording tool works to simplify the difficult sentences.
Here, in this example, we can see how this AI rewording tool has simplified the text that is looking very difficult to understand at first. The reworded paragraph is more comprehensive, readable and coherent than the original one.
This will help readers understand better what you are trying to say to them which will increase the dwell time resulting in high SERPs rating.
2. Keyword Adjustment:
Keywords are fundamental elements of SEO-Optimization that affect the search engine ranking of your content. Using proper keywords in your content can raise the chances of it being ranked.
What people fail to understand while using keywords is that they, sometimes, can prove themselves to be harmful rather than useful.
There is a term called ‘Keyword Stuffing’ used in SEO which simply explains the overuse of keywords in your content. Search engines discourage this.
If you keep on repeating the same keyword over and over again in your content, it will create an impression in the reader’s mind that you are trying to sell something to them or deliberately making some point rather than just helping them out.
AI rewording tools prove themselves to be useful to overcome the said situation. It rearranges the overly used keywords with proper words that successfully define the basic idea of your content.
Let’s take a look at an example taken from an online reword tool: (We’re using the same tool that we did above.)
The tool replaced the overly used keyword ‘New Phone’ with ‘The new phones’ and ‘New mobile phones’.
This completely changes the keyword usage of the content saving it from the keyword stuffing phenomenon.
This can also be avoided manually by replacing your keywords with suitable substitutes by yourself. But if you are planning to write content in large volume, or just simply want more promising results, you can take the help of AI rewording tools.
Using someone else’s content and writing it in your own without providing proper credit to the original source is called plagiarism. It’s simply copying the already published content and using it in your own content.
Just like keyword stuffing, search engines also discourage the plagiarism factor in content.
Plagiarism can affect your content in the following ways:
- It can drop the ranking of your content to a great extent.
- There is also a possibility that your content would not rank at all in the search engine if your content is highly plagiarized.
- It decreases the authenticity of your content.
Now, once again, AI tools can help us get rid of it. Rewording the source’s content through AI rewording tools will eliminate the possibility of your content being plagiarized.
Let’s take an example of the discussed situation;
What this rewording tool has done is that it substituted some of the words and lines of the original source while rearranging the structure of the sentences to make sure it doesn’t look like the original paragraph at all.
This substitute of words pretty much kills the plagiarism in your content by carving it carefully to get the highest possible ranking in the search engine’s algorithms.
In summary, the article emphasizes that the position of your content in search rankings hinges on its effective SEO optimization. To achieve high-quality SEO content, it is crucial to increase the readability of the content, prevent keyword stuffing, and ensure plagiarism-proof. Utilizing AI-powered rewording tools can assist in addressing these issues, delivering optimally restructured and customized content.
About the Author
Geri Souliere is an SEO enthusiast and a Content Writer by passion. I write what I experience. I have published my writings on Tech & SaaS over the world’s known platforms.