Running a business is tough. If you’re like most people, you work long hours trying to keep your business afloat by doing everything yourself. You wear every hat possible, running the show all on your own. And even though this approach might help you get a handle on what’s going on, it’s not a good thing. It can be pretty bad for your business in the long run.
The problem with working so hard is that there just aren’t enough hours in the day to do all of the things that must be done and have a life outside of work; a life complete with friends, family, and fun activities. Doing everything yourself also tends to leave little room for growth or improvement, an important factor if you want to stay competitive.
To build a successful business, it is important to develop a good strategy. This means taking the time to research your industry and understand the competition, as well as finding the right people to help you grow your company. Outsourcing can be a great way to get help with key aspects of your business, but it is important to make sure you select the right partner.
What Is Outsourcing
Outsourcing means hiring a third party to perform certain business functions. Businesses typically outsource non-core activities to improve their efficiency and take advantage of the expertise found with other companies. This can also help you reduce costs, but many companies find that it is more advantageous when done for strategic purposes.
One of the most common outsourcing services many companies take into account is IT-related, especially if their primary business is from an entirely different niche (beauty industry, medicine, and other product-based businesses). Network Elites ensures that your needs for outsourced IT services are met, providing a scope of different IT services to meet your needs. While this service is primarily based on our expertise with Network Support, a range of professionals can ensure your business’s IT systems are running smoothly and securely at all times.
Different Outsourcing Strategies
Outsourcing is a broad term that can be used to describe many different business activities, but it’s important to understand that not all outsourced business functions will look the same. Laying out your specific business needs and goals is an important first step in determining which type of outsourcing strategy you should use.
What Should You Outsource
To grow your business, certain things need to be outsourced for you to focus on what matters: growing your revenue and expanding your customer base. One example of outsourcing in action is customer service. As your business grows, answering all customer questions and concerns quickly becomes nearly impossible without assistance. By outsourcing this function to a third party who specializes in telephone or online customer service, you can dedicate more time and energy to getting new customers while still providing good service when dealing with existing ones.
Types Of Outsourcing
There are many different types of outsourced help that businesses can get, but here we’re going to look at three:
Business Process Outsourcing (BPO)
This type of outsourcing usually includes call centers and data entry jobs conducted by people whose native language is not English. While this service is meant for companies who want to handle their customer calls or information in another country, there are plenty of US-based companies who outsource these tasks as well because they don’t have room in their budget for their call center.
Hire An Expert
Sometimes all you need is a little guidance, and outsourcing can help with this as well. You can hire an accountant or freelancer to handle your bookkeeping or taxes, sending the work their way instead of taking care of it yourself. Designers and writers are also among those who can benefit from outsourcing, allowing them to focus more on what they do best instead of taking on another role within their own company.
Outsourcing Some Jobs Themselves
There are certain things that no one knows better than you, so it’s important to keep them in-house. This includes anything related to your business plan, new product development, management tasks (as long as you feel confident delegating), and any other details that only you can perform.
Who Do You Need To Outsource
Typically, businesses turn to outsourced services for help with administrative tasks because it frees up their internal workforce to focus on more important matters (like growing their business). It’s also beneficial to outsource functions that are beyond your company’s expertise or that you don’t have time to complete yourself. Focus groups, market research, and email marketing are just a few examples of what startups should consider outsourcing.
How To Outsource
Now that you know what services are right for your business, it’s important to find the best company for your needs. Doing some research is always a good first step when hiring anyone new, but you also need to ensure that they’re trustworthy before giving them access to any of your information or accounts. The last thing you want is to spend money with a company that doesn’t do what they promise, so check the reviews and testimonials before signing on the dotted line.
It’s important to have realistic expectations when outsourcing anything, especially for customer service jobs. If you’re tempted by false promises of 24/7 availability or incredibly low rates, be wary. You’ll likely end up disappointed and frustrated if you expect too much from your outsourced workers. Remember that they’re real people with lives and families just like everyone else, so give them a reasonable amount of time to get back to you and don’t ask them to do tasks outside the scope of their job description.
If you’re looking to grow your business and find yourself stretched too thin, outsourcing may be a great way for you to expand without sacrificing the quality of work or customer satisfaction. Whether you need help with administrative tasks, marketing strategies, product development, management responsibilities, or anything else that has been holding back growth in your company, take some time to research companies that are offering services. Remember to check their prices, availability, and recommendations.
About the Author
Eli Hurley is a senior ad tech writer. He is also a freelance IT recruitment consultant for various companies helping them find the best person that would fit the vision and ethics of the company.