The professional world has changed in many ways over the past decade, and those changes have recently ramped up. That’s especially true in the past 5-6 years, when artificial intelligence and remote … [Read More...] about How Technology Is Redefining Flexible Work and Career Mobility
Marketing
An Easy Guide To Improving Your Marketing Strategy
If you run a business, no matter how big or small, there’s one thing that will always be true: marketing is how you’ll get customers. It doesn’t matter whether you’re selling pies, pencils, spectacles, sports cars, flowers—you need customers to find out about your product and know where to buy it. The good news is […]
6 of the Best Ways to Optimize Your Content Promotion Strategy
Want to take your content promotion strategy to the next level? Then you need to incorporate some of the expert tips and tricks that I have explained in this post. These are some of the strategies that I have used and that have worked for me. So, rest assured that each of these strategies is […]
Surprising Ways Email Marketing Can Help Influence Your SEO Efforts
Way too many people still associate email marketing with annoying spam that no one reads and can only discourage potential customers from buying their products or services. However, if you approach this correctly, it can benefit your business tremendously by increasing site traffic and customer loyalty, which will translate into more profits. But not only […]
How to Make Your Business a Recognizable Brand Name
The most successful businesses are the ones that know how to build recognizable brands. Ultimately, their names are associated with more than products or services. When customers think of the brand, they may also think of values like customer experience, reliability, trustworthiness, and similar qualities. Importantly, customers also recognize their branding — meaning that just […]
Tips for Creating the Best PowerPoint Presentation For Your Business
Everyone has heard of PowerPoint presentations, but do you know how to effectively use them in your business? Read below for tips on how to make it work. The use of PowerPoint in presentations is very important. As popular as this concept is, it is strange that not many people know how to effectively use […]
7 Ways to Improve Your Company’s Brand Awareness
Brand awareness pertains to the way your consumers recognize, understand, and remember your brand. Brand awareness helps consumers become comfortable with buying your products and availing themselves of your services. When you have well-conceived brand awareness, your brand is more likely to be one of the first your consumers would consider when making a […]
Approaching Social Media Marketing from a Stronger Position
Today, the global ecommerce landscape is a landscape that has been able to effectively and successfully go from one string to the next thanks largely to the necessity of evolving a traditional and kind industry. There is no getting around the fact that while traditional marketing objectives and commerce solutions are still very much intact […]
6 Online Business Customer Service Trends
Excellent customer service is essential in today’s eCommerce industry. 89% of customers are more likely to make another purchase after a great customer service experience. On the contrary, around 80% of shoppers may switch to a business’s competitor after a series of bad experiences with the customer support team. By delivering customer-centric practices, you create […]
6 Video Marketing Mistakes to Avoid
Video consumption is at an all-time high. More than 82% of the internet traffic is occupied with video, from educational content to entertainment reels. In fact, four out of the top six platforms where global consumers watch videos are social channels. Since it can be created in different styles that fit various purposes, video is […]
The Value of Approaching Social Media Marketing From a Fresh Angle
At a time where we all spend more time online than ever before, it goes without saying that the more focused that the digital era becomes, the more inclined the entire world becomes to spend more time online and to put more data information in that virtual landscape. We have seen such an incredible amount […]
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