With every rising day, the power of social media platforms has been on a significant rise. These platforms have become powerful marketing tools that most companies are now exploiting to promote … [Read More...] about 5 Ways Gamification Can Magnify Social Media Campaigns
Social Media Tips
10 Hot Social Media Trends Of 2020
While news channels and newspapers are becoming outdated, social media has become the new source of information for most individuals. User-friendly interaction is one of the main reasons why it plays such an active role in society. Most people feel the need to be seen and heard, so social media provides the perfect environment for […]
How to Solve Common Social Media Marketing Challenges: A Quick Guide
Social media marketing might seem simple at the outset, but can be quite challenging once you actually learn the nuances. Most popular social media platforms have millions of users, a good share of which are businesses. The growing number of brands, marketers, and influencers on social media make it a highly competitive environment. Moreover, there […]
Social Media Marketing Industry Report 2020
Social media marketing and digital marketing now go hand-in-hand. Businesses start promoting themselves on social media right from the beginning so as to build a presence as quickly as possible. It involves posting high-quality content on social media, connecting with the potential customers, advertising, and establishing your authority. Social media marketing has undergone many changes. […]
Why Social Media Is Important for Your Career Today
There is every indication that social media has taken over many aspects of life, and the development of careers is no exception. Today, people from different backgrounds and ages have resorted to platforms like Twitter, LinkedIn and Facebook to sustain connections and also build new networks. It is also easier to communicate your professional skills […]
The Metrics of Social Media Monitoring: Determining Performance Success Metrics of Social Media Monitoring
A list of social media metrics that a market researcher should or must use does not exist. The choices that are made by enterprises should be driven by their business goals. A list of performance metrics follows. It is intended to be a guide and a jumping off point for market researchers. Quality of New […]
Why Chatbots can be Beneficial to Your Business’s Marketing Strategy
Chatbots have proven to be beneficial in different ways. In this article, the main focus will be on how Chatbots may be advantageous to the marketing strategies you have implemented in your business. Over the years, chatbot marketing has become common. Numerous benefits accrue from using chatbots since they are also powered by artificial intelligence. […]
Tips on How Your Business Can Break Into the Social Video Community
When looking to get the most out of your business, your company needs to ensure it has enough rods in the fire—that you’re not putting all of your eggs into one basket. Rather than relying on traditional advertising such as USPS mail flyers, billboards, and radio advertisements, your business needs to build an online presence. […]
10 Social Media Engagement Hacks to Boost Your Business
Social media marketing is one of the core business activities, but it’s getting harder every year. A study reveals that over 90% of US companies are using social networks for marketing purposes, so you’ll definitely have to fight niche competitors on this battlefield, too. The main objective of social media campaigns is to drive user […]
Why Monitoring Social Media Trends Is Important Today
Social media has become a massive part of our everyday lives. However, it doesn’t affect us only personally; it affects businesses as well. What customers are saying and doing on social media matters a lot, and even if it’s not directly related to a brand, its products, or services, it carries a lot of importance. […]
Why Is It Important To Learn Social Media Psychology?
Understanding the psyche behind social networking… Let’s face it. We all are guilty of giving more time to social media than necessary. In today’s fast-paced world, we are all connected through different social networking forums. Whether it is Facebook, Instagram, or any other application, we feel no regret when wasting our time on it. Reasons […]